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TOPPS BASEBALL CARDS INSTAGRAM

The Topps Company is a well-known brand that produces sports trading cards, and their baseball cards have been a staple collector’s item since the 1950s. In recent years, Topps has embraced social media platforms like Instagram to connect with collectors new and old. Their official Topps Baseball Instagram account, @Topps, has amassed over 270,000 followers showing the strong interest that exists online.

Topps uses Instagram in several creative ways centered around their baseball card products. They provide a behind-the-scenes look at photo shoots where athletes have their pictures taken to be featured on cards. Fans enjoy seeing candid moments between the photographers and players. Topps also posts samples and previews of upcoming baseball card designs still in the concept phase, soliciting collector feedback on which designs they prefer.

Occasionally they will run contests on Instagram asking followers to caption a photo or guess details about an obscured baseball image for a chance to win card prizes. This type of interactive engagement keeps people interested in regularly checking their feed. Holidays also see themed content, like on Opening Day they posted highlights from past seasons with the hashtag #OpeningDay.

Topps capitalizes on the visual nature of Instagram by uploading high quality photos that pop. Card close-ups showcasing intricate artwork or rare autographs gain lots of likes as many collectors appreciate admiring the fine details. Videos are also used in creative ways – slow motion clips of packs being opened build suspense. Reels allow them to string together card highlights in a snappy montage set to pumping music.

Topps smartly uses popular athletes to help promote new releases on Instagram. When superstars like Mike Trout, Fernando Tatis Jr. or Shohei Ohtani appear on the account posing with their newest card designs, those posts gain massive reach. Fans want to see photos of their favorite players, so it’s a win-win for collector engagement and sales. Partnerships with athletes open up possibilities for exclusive content too.

They don’t just focus on new products either. “Throwback Thursday” posts stir nostalgia by highlighting iconic cards from decades past like rookie gems of Babe Ruth, Willie Mays and more. Archives provide a glimpse at the history of the company and how card designs have evolved. This rewards longtime collectors and educates younger fans.

Perhaps the most impactful way Topps uses Instagram is by discovering and cultivating grassroots collectors within the hobby community. They actively like, comment and follow accounts run by passionate individual collectors of all levels. In turn, these collectors feel recognized and motivated to advocate for Topps on their own platforms – extending the brand’s presence and word of mouth. New collectors can also learn the ropes from engaging with more experienced hobbyists.

The official Topps Baseball account on Instagram exemplifies how a major trading card producer effectively utilizes social media in the modern age. Content marketing, visual storytelling, athlete relationships, fan engagement, preservation of history and supporting grassroots collectors all come together seamlessly. As one of the primary ways young people now get introduced to and participate in the hobby, Instagram has undoubtedly helped Topps baseball cards reach new audiences and remains core to future growth.

BASEBALL CARDS INSTAGRAM

Baseball cards have been a beloved collectible for over a century, taking fans back to memorable moments from seasons past. With the rise of social media platforms like Instagram, a new generation of collectors and fans are connecting over their baseball card collections. Instagram in particular has become a hub for all things related to baseball cards, from showing off prized recent pulls to vintage gems.

Whether you’re a lifelong collector looking to share your passion or a newcomer seeking inspiration, Instagram offers a treasure trove of baseball card content. Some of the largest baseball card accounts have well over 100,000 followers, a testament to the thriving community that has formed. Beyond simply posting photos of cards, many accounts provide interesting historical facts, price guide updates, unboxing videos of new releases, and more to entertain and inform fellow collectors.

For those just starting their baseball card journey, browsing the hashtag #baseballcards on Instagram is a great way to gain exposure to the hobby. You’ll find examples of collections both modest and immense, ranging from starters’ first cards to complete vintage sets spanning multiple decades. This provides easily digestible ideas for growing your own collection in a direction that interests you. Many newer collectors cite Instagram as playing a role in sparking or rekindling their passion.

Vintage cards from the 1880s up through the 1980s dominate Instagram feeds, as these older issues tend to be the most coveted and valuable. Rare Hall of Fame rookies, error cards, and oddball vintage issues fetch top dollar at auction. While it’s not practical for most collectors to own the true high-end gems, you can live vicariously by following prominent auction houses like PWCC and Goldin Auctions. Their Instagram stories during big card shows and sales provide a glimpse into the rarefied world of seven and eight-figure baseball cards.

For dedicated vintage collectors, hashtags like #vintagebaseball and #vintagecards help surface the finest 19th and 20th century specimens to admire. Many collectors with extensive vintage holdings will showcase their entire collections in multi-part “collection highlights” stories. This offers a chance to analyze the breadth and depth of collections amassed over decades. You may also come across forgotten oddball issues you never knew existed from brands long out of business.

Modern baseball cards from the past few decades also have an enthusiastic following on Instagram. Popular players from the 1990s through today like Ken Griffey Jr., Derek Jeter, Mike Trout, and more regularly appear in collection posts. Newer parallels, autos, and memorabilia cards tend to get the most likes as collectors flex their latest chase card pulls. Breakers who film group breaks of current wax on Instagram stories provide an entertaining look at the thrill of the hunt in real time.

Many prominent athletes also use Instagram to engage with fans by showing off items from their own collections. Superstars like Clayton Kershaw, Andrew McCutchen, and David Ortiz occasionally post childhood cards of themselves or items given to them for autographs over the years. This offers a unique perspective on the hobby from the players themselves. Brands like Topps, Panini, and Leaf also maintain active presences by promoting new releases and contests.

For those hoping to build their Instagram following within the baseball card community, there are some best practices to adopt. Posting high quality photos showcasing the card at its best is paramount. Well-lit images held by hand or displayed in a toploader tend to perform better than stacked pile photos. Consistently posting new content, whether daily or weekly, helps keep your profile fresh. Engaging with others through likes, comments, and responding to comments/messages builds rapport over time.

Some collectors develop niches like a specific team, player, or era to become authorities on. Others cultivate entertaining personas through humor or unique collection themes. Finding your voice and what makes your content stand out is important for organic growth. Collaboration is also big, such as crossover posts with other collectors showing off trades/deals. Over time, your engaging profile can develop a loyal following of its own within the baseball card community on Instagram.

So whether you’re a casual browser or devoted collector, Instagram is undoubtedly a major hub for all things baseball cards nowadays. The platform has helped expand the hobby’s audience both young and old. With its easy sharing of visual content and connecting function, Instagram has strongly complemented traditional brick-and-mortar collecting while forging new digital communities. As the popularity of baseball cards only continues to grow, so too does the community celebrating the hobby on social media platforms like Instagram.