Old Black and White Baseball Cards: A Beloved Artifact of Baseball’s Early History
Baseball card collecting has endured as one of America’s favorite hobbies for over a century. Some of the most prized possessions for collectors are the oldest baseball cards printed before color photography became mainstream in the 1950s, known as “old black and white baseball cards.” These early 20th century cards capture the careers of legendary players from baseball’s earliest eras and offer a glimpse into the sport’s history. With their sepia tones and illustrated drawings or black and white photographs, old baseball cards before the mid-20th century had a distinctive aesthetic quality that defined the memorabilia of their time and still captivates collectors today.
The oldest surviving printed baseball cards date back to the late 1800s, though the earliest documented baseball card is from 1880 featuring the Springfield, Massachusetts baseball team. It was not until the 1880s that baseball cards began being inserted as premiums or incentives for purchases of products like tobacco. Companies like Goodwin & Company, Old Judge, and Sweet Caporal began using baseball cards to promote their brands and capitalize on baseball’s growing popularity. In the following decades, nearly every major tobacco brand inserted baseball cards as a marketing tactic. This helped popularize baseball cards as collectibles and fueled one of the first modern sports card hobby booms.
While the tobacco companies played a major role in popularizing baseball cards, other brands also experimented with producing their own series in the late 19th and early 20th century. F.H. Gilmore Printing in New York issued several sets between 1888 and 1910, while the W.S. Crawford Company released various sets in the 1890s. But it was the tobacco companies whose series from the 1880s-1920s are amongst the most prized by collectors today for their age, rarity, and capturing some of the earliest stars and teams in the sport’s formative era.
The tobacco era cards are primarily black and white, using monochromatic photography or illustrated sketches and drawings of players. Early photography was still evolving during this time period, so black and white images provided the clearest reproductions possible in card form given the technology. Illustrations were also commonly used due to the difficulties photographing some early players. The cards generally featured each player or team’s name and position along with the logo or brand of the company issuing the card stock. Design elements were usually minimalist with little more than necessary text due to printing limitations of the late 19th century. But the simple nature of these early cards gives them an endearing charm appreciated by collectors today.
Some of the most iconic and valuable series from the tobacco era of baseball cards include:
N172/N171 Old Judge cigarette cards (1890s) – Considered the first successful nationwide baseball card issues and inclusion of the first recurring player photography on cards. Features over 400 player portraits.
Diamond Stars cigarette cards (1890s) – Another pioneering early tobacco issue known for its colorful graphics and illustrations in addition to prominent player stats.
Bread and Butter trading cards (1890s) – Issued by Goodwin & Company, these early hand-cut cards with chromolithograph images helped normalize the baseball trading card concept.
T205 White Border tobacco cards (1913) – Introduced color tints and the first registered player signature facsimiles, making them a groundbreaking technical achievement of their time. This 118-card set is one of the most iconic issues of all.
T206 tobacco cards (1909-1911) – Often called the “Mona Lisa” of sports collectibles, this massive 524-card issue depicted stars of the dead-ball era in legendary photos still treasured today. High-grade vintage examples are among the most valuable cards ever made.
The first decade of the 1900s brought continued innovation in baseball card design as color printing processes evolved. Issues like E90 and E95 football cards experimented with multi-color lithographic images. By the 1910s, color tinting, halftones, and more complex imagery were normal for major tobacco releases. Black and white photographs remained the standard as most players at the time did not sign endorsement deals or make enough money to justify expensive color portraits.
While the tobacco era ended in the 1950s due to health concerns, its early black and white cardboard treasures captivated generations of baseball lovers and collectors. Even today, unopened wax packs from over a century ago occasionally surface, tantalizing collectors with mystery. Individually, old cards of Superstar players like Cy Young, Honus Wagner, and Babe Ruth in their baseball primes have sold for millions based on condition, rarity, and the iconic history they represent. As the archives of early professional baseball, black and white tobacco cards remain beloved cultural artifacts that showcase how far the hobby has progressed from its humble roots. They continue giving modern fans a valuable window into appreciating the earliest eras that built the national pastime.