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COLLECTING BASEBALL CARDS TODAY

Collecting baseball cards has been a popular American pastime for decades. While the hobby may have peaked in the late 1980s and early 1990s, baseball card collecting remains popular today with both casual and serious collectors. The baseball card market has evolved significantly over the past 30 years. This article will explore what collecting baseball cards looks like in 2022 and discuss some of the key trends impacting the hobby.

One of the biggest changes in baseball card collecting today compared to the late 20th century is the sheer volume of cards being produced each year. In the late 1980s and early 1990s, the main producers of baseball cards were Topps, Fleer, and Donruss. Together, these three companies produced a few hundred different baseball card products each year containing players from the major and minor leagues as well as retired stars.

Today, the baseball card market is far more fragmented. While Topps remains the dominant brand, there are now dozens of producers creating thousands of different baseball card sets and special releases every year. Some key producers today include Panini, Leaf, Bowman, Stadium Club, Allen & Ginter, Topps Chrome, Topps Heritage, and Topps Update. Each company puts out hundreds of different sets annually in all price ranges.

This massive output has both positives and negatives for today’s collectors. On the plus side, there are way more cards of star players and more variety overall to choose from. Parallel and serial-numbered inserts also allow for more chase cards. The overproduction has also led to cards losing value more quickly as the market gets saturated. Rarity means less now than in the past, and grading and condition are more important when assessing long-term value.

Another major change is the shift to direct sales from hobby shops to online retail. In the 1980s and 90s, the primary way to collect was by purchasing factory-sealed wax packs or boxes from local card shops. Today, while shops still exist, the vast majority of new sealed product is purchased online directly from the manufacturers or through large online retail sites.

This allows for pre-orders of whole sets and special releases, but it also means collectors are no longer limited by the stock carried at local shops. The downside is this shift has hurt the traditional brick-and-mortar card shop industry. Nostalgic collectors still enjoy shopping at local hobby stores when possible to recapture the experience of their youth.

In addition to changes in production volume and distribution methods, the entire business model behind baseball cards has evolved. In the past, the main purpose of cards was to promote the sport and players to young collectors. Today, cards are considered investments and entertainment commodities by many adults.

Graded gem mint cards of star players routinely sell for thousands or even tens of thousands of dollars. Upper-deck produced rare serial numbered “1/1” cards that can sell at auction for over $100,000. Many modern products like Topps Chrome and Bowman Sterling offer investment-grade “hits” that collectors chase and hold long-term. This has attracted many new collectors who are in the hobby as much for profit potential as enjoyment.

It has also led to concerns about scalping, artificial scarcity, and cards being viewed more as stock investments than fun collectibles. The high-end cards that drive today’s blockbuster auction prices are increasingly out of reach for the average collector. Nostalgic collectors often lament the loss of cards being affordable items of entertainment over expensive commodities.

In addition to changes in the nature of the products and business model, technology has also massively impacted the baseball card collecting hobby in the 21st century. Grading, once an afterthought, is now a huge business thanks to the rise of professional grading companies like PSA and BGS. Slabs protect cards and allow for easier resale, but grading is also a source of debate among collectors.

Online auction sites like eBay completely changed the resale market, giving collectors access to inventory from all over the world. While this opened up new opportunities, it also led to concerns about reprints/fakes and the “quick flip” mentality undercutting the hobby aspect for some. Today, social media platforms are a key way for collectors of all levels to stay informed, buy/sell, and share their collections.

While the core of collecting baseball cards remains the same, the modern hobby looks very different than it did 30-40 years ago. Production volume, business models, technology, and perceptions of cards as investments versus entertainment have all evolved significantly. Both casual collectors pursuing affordable nostalgia and serious investors chasing six and seven-figure cards can still find what they’re looking for. But the landscape is more complex than during the peak eras of the 1980s and 90s. Navigating these changes will shape how baseball card collecting develops in the decades to come.

HOT BASEBALL CARDS TODAY

The baseball card market is always changing with certain cards and players becoming increasingly desirable. While legends from the past like Mickey Mantle and Babe Ruth will always hold value, today’s hottest cards feature current stars, rookies, and players experiencing breakout seasons.

Perhaps the most sought-after baseball cards right now feature Los Angeles Angels star Shohei Ohtani. The two-way Japanese phenom is garnering widespread attention for his unprecedented ability to both pitch and hit at an elite level. His rookie cards from 2017 Topps series 1 and 2 have skyrocketed in value, routinely selling for hundreds or even thousands of dollars. Card collectors and investors are willing to pay a premium for an early Ohtani card believing he has the potential to become one of the game’s all-time greats.

Another Angels player with major card appeal today is outfielder Mike Trout. Already considered one of the greatest to ever play, Trout’s career continues to reach new heights with every season. His 2009 Bowman Chrome Draft rookie card in pristine mint condition can demand over $10,000. Even Trout’s more common early rookie cards from Topps and Bowman series sell in the hundreds. With Trout still in his prime at age 29, collectors are speculating his career achievements may someday rival legends like Mantle and Willie Mays.

Rookie cards are always a major focus of collectors looking to discover the next big star early. 2021 saw one of the most hyped rookie classes in baseball history including Rays shortstop Wander Franco. Franco came with huge expectations as the top-ranked international prospect and has lived up to the billing. His Topps Chrome purple refractor from 2021 is already listed for over $2,000 and prices are sure to rise if Franco establishes himself as the elite player he’s projected to become.

Two other rookies generating major buzz are Seattle Mariners outfielder Julio Rodriguez and Detroit Tigers infielder Spencer Torkelson. Rodriguez was considered a potential top pick before slipping to the M’s and quickly established himself with impressive power and dazzling defense. His 2021 Topps Chrome autos fetch $500-1000 already. Torkelson was the number 1 overall pick in 2020’s draft as a slugging first baseman. His 2021 Topps Chrome Update auto reached $800 within months of release. Both J-Rod and Tork have all-star upside and their rookie cards could potentially multiply in value with sustained success.

Pitching prospects are also great targets for collectors looking early. Reds starter Hunter Greene is already touching triple digits with his fastball in his first MLB action in 2022. His 2021 Bowman Chrome auto sold for around $300 at release but is up to $800-1000 now. Cubs lefty Brailyn Marquez was a top international signee in 2015 and has battled injuries, but has electric stuff when on the mound. His 2016 Bowman Chrome auto resold recently at auction for $2200. If Marquez can stay healthy and fulfill his potential, that card may prove to be a bargain.

Veteran superstars changing teams can also create early card opportunities. When Freddie Freeman left the Braves for the Dodgers last offseason, the baseball world took notice. His Dodgers debut cards exploded onto the market with his 2022 Topps Series 1 auto reaching $800 shortly after release. Two-time Cy Young winner Jacob deGrom departed the Mets for Texas this winter, causing a similar frenzy around his Rangers issue cards. This offseason star movement underscores how new team affiliations can spike collector demand.

An unexpected breakout campaign can also catapult old player cards back into the spotlight. Cardinals first baseman Paul Goldschmidt is having a career year at age 34, batting over .330 through mid-July. New interest has pushed up the prices on his early Topps parallels from 2011-2013 when he was with the Diamondbacks. Similarly, Cardinals rookie Brendan Donovan has gained national attention for his versatility and clutch hitting. His 2021 Bowman Chrome auto, which sold under $100 last fall, is now listed above $500 on the secondary market.

While superstar talent will always remain blue chip baseball card investments, part of the collecting hobby’s excitement comes from predicting future All-Stars before the rest of the world recognizes their potential. Savvy collectors are constantly scouring recent releases and minor league stats for the next Shohei Ohtanis waiting to emerge. With baseball’s never-ending talent pool of young prospects rising through the ranks every year, there will always be new hot cards on the horizon for investors to consider adding to their portfolios. The buzz of the current market underscores collecting as both an enjoyable hobby and smart way to build long-term value.